{"id":12034,"date":"2023-11-10T05:52:46","date_gmt":"2023-11-10T05:52:46","guid":{"rendered":"https:\/\/infundpros.com\/markets\/stocks\/new-york-times-earnings-benefit-from-ad-market-rebound-shares-surge\/"},"modified":"2023-11-10T05:52:47","modified_gmt":"2023-11-10T05:52:47","slug":"new-york-times-earnings-benefit-from-ad-market-rebound-shares-surge","status":"publish","type":"post","link":"https:\/\/infundpros.com\/?p=12034","title":{"rendered":"New York Times earnings benefit from ad market rebound, shares surge"},"content":{"rendered":"<div>\n<div id=\"imgCarousel\" class=\"imgCarousel\">\n<p><span class=\"text\">\u00a9 Reuters. People walk past the New York Times Building in New York August 14, 2013. People accessing nytimes.com earlier on Wednesday saw a message that the service was unavailable. New York Times Co spokeswoman Eileen Murphy said the company thinks the cause of t<\/span><br \/>\n<i class=\"imgGrad\"><\/i>\n<\/div>\n<p>By Arsheeya Bajwa<\/p>\n<p>(Reuters) -New York Times rode on a recovery in the advertising market and rising subscriptions for its higher-priced bundles to surpass quarterly revenue estimates on Wednesday, sending shares of the publisher more than 7% higher.<\/p>\n<p>The Times has in recent years leaned on its combined offerings of news, entertainment and lifestyle articles and podcasts &#8211; what it calls a bundle &#8211; to help move closer to its goal of 15 million subscribers by 2027.<\/p>\n<p>It added 210,000 digital-only subscribers in the September quarter to hit a total of 9.7 million, compared with an addition of 180,000 in the previous three months.<\/p>\n<p>Revenue was $598.3 million, above analysts&#8217; average estimate of $589.4 million, according to LSEG data. <\/p>\n<p>&#8220;In the third quarter, we saw the largest-ever volume of bundled subscribers graduate from promotional to higher prices,&#8221; CEO Meredith (NYSE:) Kopit Levien said.<\/p>\n<p>The company expects at least half of its subscribers over the next few years to be on the bundle, Levien added, with subscription revenue, which rose 9.4%, accounting for more than two-thirds of the total.<\/p>\n<p>The company also earned more average revenue per user for bundled subscriptions at $12.81, compared with a total digital-only ARPU of $9.28.<\/p>\n<p>The Times saw quarterly advertising revenue increase 6% year-over-year to $117.1 million, exceeding market expectations as well, in a sign that the ad sales market is on the rebound. Tech giants Meta (NASDAQ:) and Alphabet (NASDAQ:) also saw their advertising businesses bounce back. <\/p>\n<p>Still, NYT expects total advertising revenue to decrease 4-8% in the fourth quarter and sees a low-to-mid-single-digit decline in digital ad revenue.<\/p>\n<p>&#8220;I don&#8217;t think there will be a decline in digital advertising, I think they&#8217;re being conservative,&#8221; said Cannonball Research analyst Vasily Karasyov.<\/p>\n<p>Digital ad revenue may end up in growth, Karasyov added.<\/p>\n<p>Revenue from the Athletic, its games and sports news offering, jumped nearly 46%.<\/p>\n<p>NYT reported adjusted earnings of 37 cents per share, beating estimates of 29 cents.<\/p>\n<\/div>\n<p>Read the full article <a href=\"https:\/\/www.investing.com\/news\/economy\/new-york-times-rides-on-ad-market-recovery-to-beat-revenue-expectations-3227040\" target=\"_blank\" rel=\"noopener\">here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a9 Reuters. People walk past the New York Times Building in New York August 14, 2013. People accessing nytimes.com earlier on Wednesday&#8230;<\/p>\n","protected":false},"author":1,"featured_media":12035,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[],"class_list":{"0":"post-12034","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-stocks"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New York Times earnings benefit from ad market rebound, shares surge | inFundPros<\/title>\n<meta name=\"description\" content=\"\u00a9 Reuters. People walk past the New York Times Building in New York August 14, 2013. 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